Lexus, a perennial contender for the most annoying holiday commercials of the year, has roared back to the top of my Most Hated Christmas Commercial list in 2011 after being temporarily dethroned last year by the Hyundai Hipsters. Incredibly, they’ve found a way to amp up the obnoxiousness even more this time by playing cutesy with their stupid “December to Remember” jingle. If you haven’t seen this, get a barf bag handy:
Look, I don’t normally encourage class jealousy or class warfare, but this is just fucking ridiculous. Who exactly does this campaign appeal to, if not privileged, upper-class white people without an ounce of shame? At least this year’s Acura holiday ads try to be funny.
If it makes you feel any better, feel free to sing along with this jingle with some lyrics I’ve come up with:
“I’m a giant douchebag / look at my car / don’t you wish you were just like me!”
(Turns out this is actually a real song called “Family & Friends” by Steve Kujala. Good for him for cashing in, I guess.)
Related articles
- Why Lexus’s Christmas Ads Drive Some Insane (businessweek.com)
- ‘Tis The Season for Stupid Commercials (momfog.com)
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Please update or re-run this blog about the fucking stupid Lexus commercial. It just came on, and I’m furious. They’ve been running this same, stupid idea for 10 years now. No reasonable person gives away a $40000+ car for Christmas, or “The Holidays”…You mean Christmas, jerk ! Just say it ! So stop ruining the ONE day of the year, meant for something bigger than making a buck !
I hate Lexus commercials…..really, what is the point of dropping a car (yes just a car) from cables on to a floor with a bunch of trophies (signifying winners….how clever) to see how great the car handles when it does not hit any of the trophies. Dumb….really dumb.
Good grief! I thought I was alone in my loathing of these commercials!! It has nothing to do with class warfare bs to me. There will always be people who can/can not afford things. What annoys the hell out of me is f*cking jingle!! Some dumbass marketing douche thought it would sooo clever to associate those grating notes with “Oh honey, I am surprising you with a new Lexus for Christmas”. It’s all about their queer ass attempt to link that jingle with gift giving & the holiday. What a bunch of f*cking marketing douchebags.
I agree! I HATE the stupid Lexus commercials! I hate that stupid song! I am glad I’m not alone in this!
Hate, hate, hate these commercials with a passion. The stupid faux family playing the video game irks me to no end!
[...] year, some lucky rich people find that big red ribbon in the driveway on their Christmas present. Some people find these ads offensive, but I think they’ve done a good job of breaking through the clutter [...]
Can anyone stop the ad please? I hate the music so much that I wish there is a way to block it. But unlike spam, I can’t block this.
I hate those Lexus commercials as well. In today’s economic and job environment, it’s more of a slap in the face to those less fortunate than it is a motivation for those who are well-to-do. I cringe every time I see/hear one as I feel for those who can barely afford to buy the necessities let alone a new vehicle, not to mention a Lexus.
Was this song ever used in the past for Lexus? And if it wasn’t, how the hell do these people associate this jingle with “Hey, I got you a Lexus for Christmas and/or Chanukah? BTW I hope these people didn’t have to pay $1.29 to iTunes for the privilege of owning this commercial jingle. Sorry Lexus, EPIC FAIL! >:-P
[...] this season’s Lexus December to Remember holiday commercial campaign is being panned, ridiculed, and parodied, we took notice on the astonishing long-term brand ramifications of it [...]
[...] Congrats to Lexus on the most obnoxious holiday commercials of 2011 (grayflannelsuit.net) Share: tuna Tagged: Christmas, Home Alone, Lexus, Luxury vehicle, Macaulay Culkin, Recreation, Toyota, United States [...]
I don’t suppose you’ve seen the Honda ad with Patrick Warburton yet:
I have, and it is sweet.