Commercials I hate – Toyota Highlander and that little puke kid

Now that the holiday season is behind us and with it, thank God, those headache-inducing Hyundai hipsters, it’s time to focus on an even more insidious automotive ad campaign.  You know what I’m talking about – the Toyota Highlander commercials featuring that obnoxious little punk.

At least the hipsters were trying to convey a sense of fun and whimsy.  Can anyone explain what the redeeming qualities of these ads are?  I can tell you what I see in these spots:

  • Smart-mouthed little brat?  Check.
  • Future status-seeking jerkoff?  Check.
  • The most rage-inducing child I’ve seen on my TV since Danny Cooksey?  Check.
  • Little turd who doesn’t get the irony of calling his parents lame while wearing skinny jeans?  Check.
  • Ungrateful twerp who should be thankful his folks don’t smack that smirk and poodle haircut right off of him?  Check*
  • Future hipster who uses terms like ‘je ne sais quoi’?  Check.

I know I’m not the first person on the hate train with the ads, as they’ve been out for a few months.  But unlike the hipsters, they’re still around as a near daily reminder of why I sometimes hate our consumer culture.  And of how I hope my son does not turn out to be.

Incidentally, and for those wondering, the actor playing this pint-sized Mephistopheles has a name: Riley Thomas Stewart.

And because I’m in a charitable mood, here’s some more of these abominations!

*The Man in the Gray Flannel Suit neither condones nor promotes violence against children.  Except maybe this one.

Enhanced by Zemanta

People found this post by searching for:

    "i hate the toyota highlander kid", "toyota kid", "i hate the highlander kid", "highlander kid", "Riley Stewart toyota", "toyota highlander kid", "https://www grayflannelsuit net/blog/commercials-i-hate-toyota-highlander-and-that-little-puke-kid"

15 thoughts on “Commercials I hate – Toyota Highlander and that little puke kid

  1. Live2ride456

    hi ya   this is my friends little brother, ya im friends with this kid and he is the coolest freaking kid that i know   so shut up haters

  2. Deimos

    I would never buy a Highlander just because of the horrible commercials. I am SO SICK of them playing nonstop day after day. I leave the room, I turn off the television. I wait for days before turning it back on. Then when I do, there it is AGAIN! Who are these people who thought this was a good idea for an ad? “Puke” is right. Somebody make them stop, please!

  3. HateScreamingTacoBellGuy

    I have a suggestion for the next hated commercial…the Taco Bell commercial where the guy screams “I have a winner” over and over again. I hate it as much as the Hyundai hipster commercial at Xmas.

  4. ihatethiskid

    I would love to see a brick slow motion crush this kids smug little teeth into chalk powder

  5. Ron Hebshie

    MY HERO!! Just posted your site on my Facebook page. I am a Hulu Plus guy and, sadly, THIS is the current “heavy rotation” ad campaign on the site. My eyes bleeeeeeed@@

  6. Becky Haynes Gilliam

    I really hate these commercials, almost to the point of wish I could turn back time and punch his mother in the uterus…and now I find out he has MY son’s first name!!! I promise you, my Riley could kick the teeth out of this little douche’s mouth easily, then jump into my van with a smile on his face.

    1. Ron Hebshie

      Holy crap did your comment make me HOWL!!!! You are the best!!!

  7. Lee Ann

    There are plenty of sites hating on this commercial. This one is, by far, the funniest and most clever. KUDOS!!!

  8. Liz

    That kid says he don’t like lame yet he looks COMPLETELY dorky! He wouldn’t last 30 seconds on the playground.

  9. Shervin Nakhjavani

    And to think that these commercials come from a company that lost all forms of personality and coolness over 25 years ago. I hate how he pronounces Highlander. “High-leandurr.”

  10. Jennifer Geran

    don’t hate the kid, hate the inappropriate jeans.

  11. bookfreak

    Loathe, loathe, loathe these ads. NO kid gets a say in what vehicle the parents buy. Not to mention that in our county, where unemployment was at 17%-20% for MONTHS, any vehicle that RUNS is a good one!

  12. Dean Peters

    Ads like this are the reason I traded in my Toyota for a Nissan!

  13. Thom

    Somehow I’ve managed not to see any of these on TV. How do ideas like this ever make it?

  14. Mrs. Suit

    This ad makes me want to buy a Honda.

Comments are closed.