Saturday, July 4
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More Posters of the WPA (Works Progress Administration)

Winter Sports Festival in Iowa City and Sioux City, Iowa (artist unknown, 1940)

Just when you thought you’d seen the last (well, only) gallery of posters from the Works Progress Administration, BAM! Here comes another one, only four years later.

According to Wikipedia, the WPA was the largest and most ambitious of President Franklin D. Roosevelt’s New Deal agencies, employing millions of workers to carry out public works projects. Agency workers constructed public buildings and roads, and operated large arts, drama, media, and literacy projects.

Nearly every community in the United States had a park, bridge or school constructed by the agency, which especially benefited rural and Western areas. The budget at the outset of the WPA in 1935 was $1.4 billion a year (about 6.7 percent of the 1935 GDP), and in total it spent $13.4 billion.

That’s all well and good, but I’m not here to talk about boring facts and figures. I’m here to take a look at another sampling of the very cool posters and graphics designed to promote various WPA projects and programs. These silkscreen, lithograph, and woodcut posters were designed to publicize health and safety programs, cultural programs (including art exhibitions, theatrical, and musical performances), travel and tourism, educational programs, and community activities in seventeen states and the District of Columbia.

All of these posters and more are available for your viewing pleasure from the Library of Congress’s “Posters of the WPA” collection. I’ve simply picked some more of my favorite ones for this gallery.


"Big Blow": A drama of the hurricane country - WPA Poster

I’m not even going to make a juvenile joke about the title of this play (tee hee!). — Federal Theatre presents “Big Blow”: A Drama of the Hurricane Country by Theodore Pratt (Richard Halls, artist, c. 1936-39)

Winter sports festival, Jr. Chamber of Commerce - WPA Poster

If you ask me, this design is every bit as excellent as Winter Olympic ones from the same era. — Winter Sports Festival in Iowa City and Sioux City, Iowa (artist unknown, 1940)

Halloween roller skating carnival - WPA Poster

Such fun. Such simplicity. Such snazzy typeface! —Halloween Roller Skating Carnival” (artist unknown, 1936)

Don't Jay Walk - WPA Poster

Alternate title for this poster: “Abnormally large man dives for dropped penny while constable and driver both experience an existential crisis”. — “Don’t Jay Walk — Watch Your Step” (Isadore Posoff, artist, c. 1936/37)

The fly is as deadly as a bomber!! - WPA Poster

Oh this is just too cool. I’m not sure what that fly is supposed to be dropping, but it sure looks nasty. — “The fly is as deadly as a bomber!!” (Robert Muchley, artist, c. 1941-43)

"Censored": Let's censor our conversation about the war - WPA Poster

I’m not going to get into a debate about the merits or evils of government censorship. I’ll just point out that if something like this were published today, people would lose their minds. — “Censored” (artist unknown, c. 1941-43)

Class of '40 presents "Junior prom" - WPA Poster

Well it’s not quite the “Enchantment Under the Seadance, but it’ll do. Whoa, hold on, does that say “Dress Optional”? Wow, Oceanside High School sure was pretty damn progressive for the ’40s. — “Class of ’40 presents ‘Junior prom'” (artist unknown, 1940)

Eliminate crime in the slums through housing. - WPA Poster

I know I should be admiring a poster about such a serious topic just for its graphics, but c’mon. That’s just too snazzy. And here’s your fun fact of the day: The origin of the word slum is thought to be the Irish phrase ‘S lom é, meaning “it is a bleak or destitute place.” — “Eliminate crime in the slums through housing” (unknown artist, 1936)

Big White Fog - A Negro Drama - WPA Poster

Big White Fog is a play by American playwright Theodore Ward and was his first major work. The play follows the fictional Mason family across three generations between 1922 and 1933. Half of the family supports a return to Africa and Garveyism, while the other half of the family seeks the American Dream. — “Big White Fog” (artist unknown, 1938)

An orderly line is a safe line! - WPA Poster

Ah, the salad days before “Duck and Cover.” Before the advent of nuclear weapons, all we had to do to avoid harm during an air raid was “Walk and Burrow,” and that’s the way we liked it! — “An orderly line is a safe line!” (artist unknown, c. 1941-43)

Cellar ceilings must be fire-retarded : Keep cellars clean - WPA Poster

I can guarantee that if you’re ever trapped in a fire with green smoke, you’re done for. Also, it might appear that there’s just one person in this poster but look carefully above the flames on the right side. — “Cellar ceilings must be fire-retarded: Keep cellars clean” (Martin Weitzman, artist, c. 1936/37)

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