Tag: Blue Bell

Is This Blue Bell Potato Chips Bag the Coolest Thing Ever?

Is This Blue Bell Potato Chips Bag the Coolest Thing Ever?

Ephemera
If I didn't know any better I'd swear that this vintage Blue Bell Potato Chips bag was designed rather recently, and by someone with a real love for retro styling. In fact, this may just be the most perfect example of mid-century packaging graphic design I've ever seen. Let's take a look and then review why this is so great, shall we? The Blue Bell logo is strong, and I love how it incorporates the clapper into the product description. (Not sure what "smoky flavored" is supposed to mean, however.) To further the bell motif, there are musical notes for "fresh" and "crisp," which is just great. So very mid-century. The yellow portion of the bag design appears to be somewhat Googie-influenced, even if subtly so. Although I had no knowledge of the "10 cents" graphic when I des...