Retrotisements — 1972 Pontiac New Car Lineup

For the 1972 model year, Pontiac had ten models for sale in the US, covering six types. Those types and models were compact (Ventura II), mid-size (LeMans), full-size (Catalina, Catalina Brougham, Bonneville, and Grand Ville), station wagon (Safari and Grand Safari), personal luxury (Grand Prix), and muscle car (GTO and Firebird). In addition to the various print and TV ads for those models, Pontiac seemed particularly proud of its bumpers this year.

Here is a gallery of advertisements and advertising images for each of those models, as well as some generic ads.

1972 Pontiac (general)

1972 Bonneville

1972 Pontiac Bonneville dealer postcard

1972 Catalina

1972 Pontiac Catalina print advertisement

1972 Firebird

1972 Pontiac Firebird print advertisement

1972 Firebird Formula 455

1972 Pontiac Firebird Formula 455 print advertisement

1972 Grand Prix

1972 Pontiac Grand Prix print advertisement
1972 Pontiac Grand Prix print advertisement

1972 Grand Ville

1972 Pontiac Grand Ville print advertisement

1972 GTO

1972 Pontiac GTO print advertisement

1972 LeMans

1972 Pontiac Le Mans print advertisement
1972 Pontiac Le Mans print advertisement

1972 Luxury LeMans

1972 Pontiac Luxury LeMans advertisement
1972 Pontiac Luxury LeMans advertisement

1972 Safari

1972 Pontiac Safari and Ventura print advertisement

1972 Ventura Sprint II

1972 Pontiac Ventura Sprint II print advertisement

Car Crazy GFS banner featured image

Car Crazy #6: 1977 Lincoln Continental Town Coupé

Soft lighting, feathered hair, and a giant automobile that would never fit in your garage. It must be the 1970s! 1977 to be precise, in the form of a dealer postcard for the 1977 Lincoln Continental Town Coupé.

1977 Lincoln Continental Town Coupé

This was one of two full-size Lincolns for the 19777 model year, the other being the fabled Town Car. This particular car was also used in one of the company’s sales brochure, so if I’m not mistaken this gorgeous paint color was called “cinnamon gold moondust.” Outstanding.

1937 Willys car brochure

Brochure Beauties #8: 1937 Willys, The Surprise Car of the Year!

It’s hard to believe that I’m almost 10 entries into this series and haven’t shared any car brochures. Luckily I found a real gem for the first one. This brochure highlights the new 1937 Willys, with the slogan “The Surprise Car of the Year.” The typeface and color scheme are very much of their era, and are a pure delight.

The first image breaks down (OK, unfortunate phrasing) the cost of ownership over 35,000 miles. Can’t say I’ve ever seen a car brochure give a depreciation amount before.

1937 Willys car brochure

Next up is the money shot, a pretty nice looking pre-war car that boasts up to 35 miles per gallon.

1937 Willys car brochure

Next we get several exterior and interior shots, with some very well-dressed people looking very approvingly at the beautiful bench seats, roomy interior and spacious trunk.

1937 Willys car brochure

Retrotisements — A Year in the Life (1967)

In past ad galleries I’ve typically stuck with a particular theme or product, such as holiday-themed ads or new car lineups. I’m going to try something new and product an ad gallery from a single year, covering a wide range or products and services. Basically, a sort of visual shorthand to see what someone would’ve seen in print or TV ads in a particular year. Think of this as a virtual department store of sorts.

For the first edition I thought I’d travel back exactly 50 years to 1967. Let’s browse!


1967 Chrysler ad

1967 Chrysler

1967 Chevrolet Chevelle ad

1967 Chevrolet Chevelle

Consumer Electronics

1967 Kodak Instamatic ad

Kodak Instamatic

1967 Westclox ad


1967 Automatic Royal ad

Automatic Royal


The Dirty Dozen ad

The Dirty Dozen

1967 Jimi Hendrix Purple Haze ad

“Purple Haze” by the Jimi Hendrix Experience


1967 Arrow ad


1967 Career Club Shirts ad

Career Club

Food and Beverage

1967 Nabisco Snackmate ad

Nabisco Snack Mate

1967 Michelob ad


1967 7Up ad


1967 Arby's ad


Health and Beauty

1967 Maybelline ad


1967 Alka-Seltzer ad


1967 Lustre Creme ad

Lustre Creme

Household Goods

1967 One-Step Floor Care ad

One-Step Floor Care

1967 Dash ad


1967 Admiral Duplex ad

Admiral Duplex


1967 Best Western ad

Best Western

Hawaii ad 1967

Hawaii via Pan Am and American Airlines

1967 Pan Am ad

Pan Am


Retrotisements — 1980 Pontiac New Car Lineup

It’s been a looong time since my last new car ad gallery — just over three years in fact since my 1970 Dodge post. For the return of this series, let’s fast forward one decade to the dawn of the ’80s and the lineup for GM’s Pontiac make.

The theme for these ads was a pretty clever twist on the MPG initialism. In this case it stood for:

  • More Pontiac to the Gallon
  • More Pontiac Excitement to the Gallon
  • More Pontiac Excitement for the Great Ones

The only model I wasn’t able to find a good print ad for is the Sunbird, so if anyone can help me out please let me know.

(To see other car lineup advertisement galleriesclick here. Got a request for other years and makes? Let me know in the Comments section.)

1980 Pontiac Compacts

1980 Pontiac Phoenix ad

1980 Pontiac Phoenix

1980 Pontiac Mid-Sizes

1980 Pontiac Grand Prix, Grand LeMans, Grand LeMans Safari ad

1980 Pontiac Grand Prix, Grand LeMans, Grand LeMans Safari

1980 Pontiac Full-Sizes

1980 Pontiac Bonneville ad

1980 Pontiac Bonneville

1980 Pontiac Bonneville ad

1980 Pontiac Bonneville

1980 Parisienne ad

1980 Pontiac Parisienne

1980 Pontiac Station Wagon

1980 Pontiac Safari ad

1980 Pontiac Safari

1980 Pontiac Muscles

1980 Pontiac Firebird ad

1980 Pontiac Firebird

1980 Pontiac Trans Am ad

1980 Pontiac Firebird Trans Am