Tag: commercials

A brief recap of my Olympics experience

A brief recap of my Olympics experience

Sports
I didn't have the gumption to post on a daily basis during the 2010 Winter Olympics, but I did watch a lot of them.  As I get older I find that I enjoy the Olympics more and more, although I think I prefer the Summer games more.  So here's some random observations on the 17-day spectacle that was the Vancouver 2010 Winter Olympics... • First off, I know I'm not the only one who thought NBC's coverage sucked hard.  I don't even care about the tape delays so much (since I'm not around to watch during the day anyway), but there was so much else to hate.  Look, I get that television networks are businesses, and the primary goal of a business is to make money.  But really, could NBC have been any more clumsy about the unending barrage of commercials?  After awhile it felt like I was watching
I have a dream that one day, faceless corporations will pander to me based on my skin color

I have a dream that one day, faceless corporations will pander to me based on my skin color

Advertising
As a middle-class white male, I know I'm not really in much of a position to bitch about being overlooked or disadvantaged.  Still, I'll admit feeling a bit like the odd man out when one of my (formerly) favorite fast food establishments, McDonald's, launched their "I'm Lovin' It" ad campaign in 2003.  Few things are more transparent and painful than when a business makes an obvious attempt to pander to minorities, because they usually do such a piss poor job. Oh sure, fast food chains targeting black people is nothing new, so that's no big deal in and of itself.  But historically for TV ads, it seems the chains had their regular campaigns and then they had their "black" ads, replete with awful R&B-esque music and sad attempts to look hip.  But McDonald's took it to a whole new leve
Commercials that don’t make me wretch

Commercials that don’t make me wretch

Advertising
There is certainly no shortage of awful commercials out there these days.  At best, most television ads are instantly forgettable; at worst, they me diving for my remote like it's the last slice of pizza.  But I want to focus on the positive today - commercials (or whole campaigns) that actually make me stop and watch, and in some cases are more entertaining than the shows they're interrupting. The King (Burger King) I've made no secret of my love for all things Kingly.  I know a lot of people are creeped out by the silent protagonist of Burger King's ad campaigns, who was resurrected in 2003 by the ad firm of Crispin Porter + Bogusky.  Well too bad, because I love him and apparently so do many others.  He's appeared in multiple campaigns, and was most recently converted to a breakfast-s
Retrotisement – Skippy Peanut Butter

Retrotisement – Skippy Peanut Butter

Advertising, Retrotisements
It's no understatement to say that I love old commercials. So much so that I plunked down 10 bucks just to own some of them. And I especially love commercials of the 1950s, most of which display a cheerful lack of cynicism so often found today. In a lot of cases, we get treated to some really great animation or stop-motion photography. There are, however, some real odd entries in the canon of classic advertising. Like, say, this circa 1958 ad for Skippy Peanut Butter. The commercial starts off with a brief history lesson (the true sign of a rip-roaring ad) - "Fifty to sixty years ago, people were introduced to peanut butter for the first time." (Incidentally, it turns out that George Washington Carver did not actually invent peanut butter.) These "people," i...
The Best $9.99 I’ve Ever Spent (Part 1)

The Best $9.99 I’ve Ever Spent (Part 1)

Advertising, Retrotisements
A few years ago I stumbled across a product I never thought I'd see -- a two-DVD set of nothing but old TV commercials. Now, to most people this probably sounds like the dumbest concept in the history of ever. But to me, finding this was better than finding 10 bucks behind the sofa. In a testament to my bizarre notion of what is entertaining, I think I've watched it at least 5 or 6 times already. I don't know if this could really qualify as nostalgia for me, since the bulk of these commercials originally aired years before I was born, so it's not as if I'm using these to return me to my childhood. The set is priced at $9.99 for a reason. The video quality of a lot of these commercials is marginal, which is understandable. A 30 or 40-year old Hamm's Beer commercial doesn't exactly warran...