Film at 11: A Gallery of Vintage TV News Program Ads

Sometimes I know that a post I’m putting together is destined to get 20 views if I’m lucky. But I have to follow my muse wherever she may lead me, and today she leads me to TV newsrooms across the country.

I can’t say exactly why, but I find these old advertisements for network TV news programs to be just so… quaint? Charming? I don’t quite know how to put it. I just love how much these ads convey what it must have been like to watch the news back in the day — not slick in the least. Just a bunch of square white men (and sometimes white women) reading the day’s events.

And now the news of the 1950s, ’60s, and ’70s…

WOKR (Rochester, NY), 1969
WOKR (Rochester, NY), 1969
WCAX (Burlington, VT), 1973
WCAX (Burlington, VT), 1973
KGO-TV (San Francisco, CA), 1971
KGO-TV (San Francisco, CA), 1971
WKTV (Utica/Rome, NY), 1973
WKTV (Utica/Rome, NY), 1973
WCTV (Thomasville/Tallahassee, FL), 1975
WCTV (Thomasville/Tallahassee, FL), 1975

 

WMAL-TV (Washington, D.C.), 1975
WMAL (Washington, D.C.), 1975
WTVM-TV (Columbus, GA), 1975
WTVM (Columbus, GA), 1975
WTVO-TV (Rockford, IL), 1959
WTVO (Rockford, IL), 1959
WTEN-TV (Albany/Schenectady/Troy, NY)
WTEN (Albany/Schenectady/Troy, NY), 1960
WPRO-TV (Providence, RI)
WPRO (Providence, RI), 1962
WTHI-TV (Terra Haute, IN)
WTHI (Terra Haute, IN), 1963
KCEN-TV (Temple/Waco, TX)
KCEN (Temple/Waco, TX), 1964
KCRG-TV (Cedar Rapids, IA)
KCRG (Cedar Rapids, IA), 1966
WECT-TV (Wilmington, NC), 1967
WECT (Wilmington, NC), 1967
WFMY-TV (Greensboro, NC), 1967
WFMY (Greensboro, NC), 1967
WITN-TV (Eastern Carolina), 1967
WITN (Eastern Carolina), 1967
KCAU-TV (Sioux City, IA)
KCAU (Sioux City, IA), 1969
KELOland (Sioux Falls, SD), 1969
KELO (Sioux Falls, SD), 1969
WCHS-TV (Charleston/Huntington, WV)
WCHS (Charleston/Huntington, WV), 1969
WDEF-TV (Chattanooga, TN), 1969
WDEF (Chattanooga, TN), 1969